A different kind of “lift”

The fun in browsing old magazines is finding ads like this. Check out the brand name of the featured shoe. It’s pretty cheeky because you can imagine every salaryman (especially if he’s not tall enough for his ego) travelling up the lift to his floor and then recalling the brand of the shoes with the thought “I really should give those ascending shoes a go”. For us, let’s just say we will never think of the common lift the same way again.

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