A home can mean different things to different people. So when you’re a home builder, how do you brand your business so that families with different notions of the ideal home will trust you to see their vision and bring it to life? That was the challenge Delmira Homes from Wellington, New Zealand had when they came to us for ideas about a suitable slogan to accompany their business name.
The business owners really wanted to establish themselves for building homes that brought out the warmth of family relations. As usual, it didn’t take us long to come up with a few catchy phrases, but the one that really stood out for the business owners is below.