Celebrating 100 years of Swiss graphic design

We simply cannot get enough of Swiss graphic design, and judging from these brochures that we picked up in Zurich when we were last there to catch the “High-rise: Idea and Reality” exhibition at the Museum für Gestaltung Zürich, can you blame us?

Museum für Gestaltung Zürich brochures
Brochures from the Museum für Gestaltung Zürich

There’s just something clean, crisp and controlled about the way the Swiss use imagery, photography, typography, colour and composition in their graphic design that makes their work so visually delicious. And to further heighten our infatuation with Swiss graphic design, the museum is currently running the exhibition “100 Years of Swiss Graphic Design“. From posters, advertising, signage,  packaging and many other types of printed matter that involve graphic design, the exhibition presents a stellar selection of works that inspire us to produce our own design work that will have the same impact when viewed 100 years from now.

Even though, we’re not able to see the exhibition, thankfully, the museum has uploaded online images of the exhibition which you can view here.

We’re really dying to get our hands on the exhibition book or even any one of their posters. Here’s hoping that they will still be available the next time we visit the museum.

P.S. We forgot to mention that apart from Swiss graphic design and the exhibition, we’re also big fans of the Museum für Gestaltung Zürich. We’re following it on Facebook and Twitter and we simply love the modernist building that it’s housed in.

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